Personalized outreach is the most effective kind of outreach. (Though you already know that.)
But what if you're sending a press release to a publication list? Maybe relaying a general announcement to contacts you know well? Or just plain following-up on a personalized outreach campaign you Read more
Crafting the perfect blog post introduction can be the difference between being average, and being above-average.
Let’s try that again.
Blow your intro and no-one will read your post. Nail it and they will.
The average blog post doesn’t get read, shared, or liked, Read more
I'm going to tell you something I probably shouldn't.
You can earn links with your content...without doing any outreach.
I know. This is a strange message to get from someone who works at BuzzStream. (We'll see for how much longer. Have mercy, Paul!)
But it's true. And now, you’re about to Read more
We’ve seen time and time again that high quality guest content can have enormous benefits as part of a digital marketing campaign. Yet when it comes to reporting on their contribution on sales, their impact has traditionally been much harder to measure.
The purpose of this article is to demonstrate Read more