In case you missed yesterday’s Market Motive Webinar with Paul May and Captain Todd Malicoat, we’ve embedded the slides here.

The Webinar covered:

  • Creating a Link Building Strategy for 2013
  • Finding Great Link Opportunities
  • Creating Personas and Understanding What Motivates Your Target Segments
  • Writing Great Outreach Emails

and more.


Big thanks to Todd and the Market Motive team for having us on – we had a great time.


Matt works on customer acquisition at BuzzStream. Before BuzzStream, he worked as an SEO Strategist at Portent and a Marketing Manager at AppCentral (acquired by Good Technology). You can follow Matt on Twitter or Google Plus.

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