Articles in Influencer Outreach




Archive for the ‘Influencer Outreach’ Category

What Google Says About Email Outreach Campaign Deliverability

The Internet is flooded with articles covering every topic related to email deliverability. Many of these are quite valuable, but for marketing outreach professionals, the problem with this information is two-fold: Most of these articles are focused on traditional email marketing, rather than Read more
0 comments

4 reasons influencers ignore your emails, and what you can do about it

As an entrepreneur, you often send out emails to influential members of your industry. Maybe with the intention of getting a backlink from their blog, or maybe collaborating with them for marketing purposes. In an ideal scenario, you hear back from them, work together on something, and there’s a Read more
0 comments

How to Refine Your Link Building Outreach Using Hard Data

To surpass your outreach goals, you need data on your campaigns and your results. And lots of it. But what exactly are you supposed to do with all of that data? How do you find those secrets to outreach success hiding in plain sight? And where do you even start? You’re about to learn how Read more
0 comments

3 Powerful B2B Influencer Marketing Strategies for 2017 (with Examples)

When most people think about what influencer marketing includes they tend to think of B2C tactics: “product reviews,” “endorsements,” “sponsored social posts” and other paid promotion approaches. While, those are all tactics in the influencer marketing suite, influencer marketing doesn’t Read more
0 comments

10 Questions About Outreach Personalization with Answers from Experts

There was a lot of great discussion during our masterclass on outreach personalization with Siege Media. We got a lot of questions about the right and wrong ways to personalize outreach, as well as some about the nuances of the outreach process. We've compiled 10 of those questions below, along with Read more
0 comments

The Guide to Outreach Personalization with Siege Media and BuzzStream

During our webinar on outreach personalization with Ross Hudgens, Founder and CEO of Siege Media, we covered a lot of best practices and received a ton of great questions. Here's our summary of the key takeaways from the webinar, and a link to the recording, complete with outreach template examples and Read more
0 comments

Sign Up for Our Outreach Personalization Masterclass with Ross Hudgens

  Register Now We’re excited to announce that Ross Hudgens of Siege Media will be joining us to host an Outreach Personalization Masterclass: The 4 Step Framework to Dramatically Increasing Replies, Links, and Buzz on Wednesday, March 22 at 1:00 EST. Why a class on outreach personalization? If Read more
0 comments

A 3-Step Guide to Media and Influencer Outreach Targeting, Inspired by 1,300 Publishers

There are few things worse than rejection. For media relations professionals, those rejections usually come in form of an email in response to a pitch (or even worse, the lack of one altogether.) Considering 57% of top-tier publishers receive between 50-500 pitches per week, and the average top-tier Read more
2 comments

Finding Guest Blogging Opportunities in 2017: 8 Effective Tactics to Try

Although it was declared dead a few years back in a controversial blog post written by Matt Cutts, now former head of the web spam team at Google, guest blogging is very much alive in 2016 and onward. Yes, guest blogging has been misused to manipulate one's ranking through SEO, which is why Google has Read more
1 comment

Shouldn’t We All Be Doing Business Development Instead of Link Building?

At The Next Web we like to find different ways to approach every aspect of our business, including our marketing. Since we’re a technology blog focused on bringing you the latest news in international technology, design, business and creativity, it's key that we use the knowledge that we get from writing Read more
0 comments