BuzzStream

BuzzStream enables you to search mainstream news, blogs posts, blog comments, Twitter posts, forums, message boards, and many other social sites for mentions of your keywords. A single search term may include keywords, exact phrases with quotations, and negative words (words that must not appear in stories), and all of these together count toward one "search term." The number of search terms that you can monitor is determined by your plan.

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This is the number of news stories, blog posts, Tweets, and other content items that you can store in your BuzzStream account.

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You can invite coworkers, contractors, and outside agencies to collaborate on your account. With multiple users on your account (each with their own username and password), you can assign news items and contacts, share private notes, and report on engagement activity. BuzzStream users can also save contacts using the BuzzMarker.

Each BuzzStream user receives a BuzzBox email address which enables them to BCC BuzzStream on email to contacts in your account, which automatically saves the email to the contact's history.

Also, each user can setup their own Twitter credentials so that their Twitter-based communications (@replies and DM's) will be automatically appended to the appropriate contact's history.

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BuzzStream is a full social CRM system for tracking your influencers. You can track journalists, bloggers, and microbloggers, and store detailed profiles, contact information, relationship history, and metrics (with powerful search and filtering capabilities).

Contacts are the individual Person profiles you've saved to your account. If a Contact is associated with multiple media outlets, only one Contact is counted.

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The BuzzMarker is BuzzStream's web browser toolbar bookmarklet that enables you to convert a news story, blog post, or Tweet into an influencer contact automatically. You simply add the bookmarklet to your browser toolbar, then any time you find a blog post, Tweet, or news story, just click the BuzzMarker button, and we'll identify the influencer, search out their contact information (email, phone), social profiles (e.g. Twitter, Linkedin), and all the key web metrics like PageRank and traffic for their media outlet. Just tag the influencer according to the categories that are relevant to you, hit save, and you're all set.

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Have you ever found yourself wondering if someone else on your team has already talked to a blogger via Twitter or email? Wonder no more.

Twitter: Every user in your account who tweets (@replies or DM) with Contacts in your account will find their communications with those Contacts automatically attached to the Contact history. Now, all you have to do is check the Contact's history in BuzzStream before you reach out, and you'll know exactly what was said, when, and by whom. Note: BuzzStream does NOT capture messages between your team members and other Twitter users if they have not been added to your BuzzStream account as Contacts.

Email: Anytime you or your team communicate with one of your influencers via email, simply BCC the message to your company's BuzzBox address. The BuzzBox is a private email address that automatically saves a copy of the email to the appropriate contact's history. You can also forward messages to the BuzzBox and BuzzStream will parse them and attach them to the appropriate contact's history.

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Every blog post, news story, Tweet, and search result our monitoring system finds (or your external RSS feeds deliver) can be assigned to other users in your account. So if you wanted to assign a blog post to one of your team members for follow-up, you'd just click "Collaborate" and assign it to the appropriate party. And if you wanted to attach a private note, you could add it right to the news item.

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Want to track your brand's reputation compared to competitors? BuzzStream makes it easy to score the sentiment of each search result we find against each of the brands you're tracking. Some products only let you score sentiment against a particular search, which is a problem if the same story mentions you plus your competitors (how do you get accurate reporting if you can only attribute the sentiment at the search or topic keyword level?) BuzzStream allows you to define brands as something distinct from your searches. This is a subtle but extremely important feature that improves the value of your reporting.

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Yes, you can group multiple keyword searches into Topics. For example, you could create a topic for each one of your products, which helps you organize your searches and makes your search results more readable.

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Yes. BuzzStream allows you to monitor search results not only by using our internal media monitoring engine, but also by bringing together items from any 3rd party RSS feed you specify. For example, you could setup searches in BuzzStream and create RSS feeds from Google News or Filtrbox FiltrFeeds, drop them all into BuzzStream and our RSS reader will de-dup stories that appear in both sources and score them for influence. We'll also identify content posted by Contacts you've already saved in the CRM. You get all the benefits of collaboration and social CRM without giving up your tried and true RSS news providers.

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BuzzStream examines each blog post, news story, Tweet, and other social content in your monitoring search results and scores the author based on influence metrics (things like PageRank, site traffic, Twitter followers, etc.) This saves you time when you review your monitoring results. You can sort by influence and quickly see which items are highest influence, and focus your effort accordingly.

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BuzzStream enables you to import your existing media lists with ease. Just put your contact spreadsheet into our CSV import format and we'll create all of the Person and Media Outlet records for you. If you ever want to make a backup of your data or use them in another application, just click Export and your contacts and monitoring results can be easily exported.

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BuzzStream is a full CRM system for tracking current and prospective link prospects. Each website link prospect is a Contact. Generally they are the person who is responsible for a website that you have (or are trying to establish) a linking relationship with. Link partners may be site owners, webmasters, bloggers, editors, business development contacts, etc. In a Link Partner record, you can store contact information, relationship history, relationship stage, deal details, and website metrics (with auto-refesh and powerful filtering capabilities).

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You can invite coworkers, contractors, and outside agencies to collaborate on your account. With multiple users on your account (each with their own username and password), you can assign link partners and monitoring results to users, share private notes, and report on your outreach activity. BuzzStream users can also save link partners using the BuzzMarker.

Each BuzzStream user receives a BuzzBox email address which enables them to BCC BuzzStream on email to contacts in your account, which automatically saves the email to the contact's history.

Also, each user can setup their own Twitter credentials so that their Twitter-based communications (@replies and DM's) will be automatically appended to the appropriate contact's history.

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If you monitor social media to find link opportunities or conduct reputation management, you will definitely want to setup media monitoring searches in BuzzStream. BuzzStream enables you to create standing searches across mainstream news, blogs posts, blog comments, Twitter posts, forums, message boards, and many other social news sources for mentions of your keywords. A single search may include multiple keywords, exact phrases with quotations, and negative words (words that must not appear in stories), and all of these together count toward one "search term." The number of search terms that you can monitor is determined by your plan.

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The Backlink Checker enables you to automatically check all your links with one click, which helps you ensure that your links stay in place or find out when link prosects convert to being link relationships. We also audit your links for anchor text, nofollows, outbound links, and banned words (you define your list), so you know if something negative happens to your links.

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The BuzzMarker is BuzzStream's web browser toolbar bookmarklet that enables you to convert any web page into a fill Link Partner automatically. You simply add the bookmarklet to your browser toolbar, then any time you find a page where you want a link, just click the BuzzMarker button, and we'll search for the contact information (email, phone, Twitter, Linkedin) and all the key web metrics like PageRank and traffic for their media outlet. Then, just tag the site according to the categories that are relevant to you, hit save, and you're done.

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Have you ever found yourself wondering if someone else on your team has already talked to a webmaster via Twitter or email? Wonder no more.

Twitter: Every user in your account who tweets (@replies or DM) with Link Partners will find their communications automatically attached to the Link Partner's contact history. Now, all you have to do is check a Link Partner's history in BuzzStream before you reach out, and you'll know exactly what was said, when, and by whom. Note: BuzzStream does NOT capture messages between your team members and other Twitter users if they have not been added to your BuzzStream account as Link Partners.

Email: Anytime you or your team communicate with one of your Link Partners via email, simply BCC the message to your company's BuzzBox address. The BuzzBox is a private email address that automatically saves a copy of the email to the appropriate contact's history. You can also forward messages to the BuzzBox and BuzzStream will parse them and attach them to the appropriate contact's history.

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Aside from sharing notes and aggregating your team's communications, you can assign news items, Tweets, and Link Parnters to other users in your account. So if you saw a website that would be perfect for someone on your team to follow-up with, you'd just click "Assign" and send it to the appropriate party. And if you wanted to attach a private note, you could add that too.

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BuzzStream examines each blog post, news story, Tweet, and other social content from your search results and scores them based on their juice-passing potential (things like mozRank, PageRank, domain age, site traffic, etc.) This allows you to quickly review your monitoring results, sort by rating, and focus your effort accordingly.

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Using an existing spreadsheet to track your link outreach efforts? BuzzStream enables you to import your existing link partners with ease (including from Linkscape and Yahoo Site Explorer). Just get your spreadsheet into our CSV import format and we'll create all of the Link Partner and Link Relationship records for you. And if you ever want to backup your data or use them in another application, just click Export, and your link partners and monitoring results will be exported to a simple CSV formatted file.

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