In a lot of the posts I see about content promotion, an underlying theme is “if you want great results from your outreach, follow the golden rule.” While the “do unto others” sentiment is heartwarming, it’s not particularly helpful for improving outreach performance. More useful lessons can be learned by looking at models found in [...]
MozCon 2012 has come and gone and the big topic of the conference was content marketing….shocking, I know. Overall, the quality of the speakers and content was very strong and it was a great week in Seattle. What I found interesting was how many of the speakers had seemingly conflicting views. Rand says that SEOs [...]
This week, we’ve checked off two more features that many BuzzStream power users and team accounts have been clamoring for. We’ve added more flexible ways to filter your contacts and better ways to manage tags. Tag Management In BuzzStream, tags are one of the primary ways you classify your contacts so that you can quickly create lists. [...]
We added support for projects in BuzzStream almost four years ago and almost immediately, they became one of the most popular features in the product. Adding a project in BuzzStream gives you a workspace where a designated group of people can work on a set of contacts. They’re powerful because they let you build a master [...]
Ryan Pitylak is the CEO of Unique Influence, a full-service search marketing and digital PR agency. Unique Influence is not only a BuzzStream customer, they also provide content creation and link building services to a number of other BuzzStream customers. I’ve known Ryan for a long time and I’ve heard great things about their work [...]
There are a number of great products available that help find prospects for link building and PR campaigns and one of our goals is to make it as easy as possible to access these prospects within BuzzStream. By pulling in prospects discovered by other tools, you can use BuzzStream’s research capabilities to qualify them [...]
One of the reasons we built BuzzStream was to make it easier to conduct outreach that’s highly relevant and personalized, but to do it at scale. The Outreach Module is a big part of this, and we’ve made a number of recent improvements to it. Send Emails Directly through Your Account BuzzStream now connects [...]
We’re excited to announce that the new BuzzStream user interface is now live. Thanks to everyone who provided feedback to us over the past few weeks! We revamped the UI to make the app more visually appealing (obviously), but that was only one factor in our decision to do this. The deciding factor was that [...]
We’ve added two features that should help you with activities like list building and activity tracking. Starred Items If you’re a gmail user, you may have noticed that the familiar “starred items” has been added to BuzzStream. Starred items give you a way to quickly mark a record as one that needs follow-up, merits attention, [...]
We have a number of new features to talk about that should make your link building efforts more efficient. Let’s take a look. Auto-Discovery of Links We’ve made it easier to manage your existing backlinks in BuzzStream by automatically discovering them when you first set up your account and when you add a new project. [...]
