Management Strategies for Transitioning to a Remote Work Culture

The Covid-19 pandemic has forced many companies to move significant proportions of their staff to remote working.  For many managers and employees, the last few weeks has been the first time in their careers that they have worked from home, or had to manage remote employees. Given the difficulties Read more

Financial Relief for U.S. Agencies During The Coronavirus Crisis

The Coronavirus Aid, Relief, and Economic Security (CARES) Act was formally enacted on March 29, 2020. This act provides over $350 billion in financial relief for U.S. based small to medium sized businesses in the form of a collection of programs that can significantly mitigate the impact of the current Read more

How Guest Posting Should Be Done In 2020

Rightly or wrongly, guest blogging has taken a bit of a hammering in recent years. Despite my heart being firmly in the world of link building, I understood why. It was the classic process with SEOs - we find a technique that works very well to help us meet our objectives, we then scale it to hell and Read more

Best Practices for Finding and Reaching out to YouTubers That can Help Your Brand

Being an online marketer, it’s up to you to find new and more effective ways to market your brand. Sticking to traditional advertising channels will cause you to drown out in the crowd. Most marketers think that they should be looking for content publishers/bloggers to promote their businesses, Read more

Podcast Guesting – Why it Should be Part of Your Content Marketing Mix and How to Setup Your Pitch

The question, “What’s your favorite podcast?” has become as popular of an ice breaker as “What’s your favorite TV show?” This is because podcasting awareness has exploded in recent years, so it’s a perfectly normal question to ask while making small talk. To really bring the podcasting Read more