Articles in Case Studies




Archive for the ‘Case Studies’ Category

How KURU Footwear Earned 100+ Links Using BuzzStream

The Digital PR industry has changed dramatically over the past five years since I started in 2018. Still, one thing has remained consistent: BuzzStream is the top tool I’ve used to earn thousands of links and pieces of coverage across the web for multiple clients in many different niches. From ideation Read more
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How Motorpoint Used BuzzStream to “Drive” Over 400 Links in One Year

Motorpoint is the UK’s leading independent retailer of nearly new and used cars. Founded in 1998, the business has 20 stores across the UK and offers customers a multichannel car-buying experience. Over the last 18 months, the business has worked to bring more of its PR functionality in-house and Read more
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How Reboot Online Has Earned 30K+ Pieces of Coverage Using BuzzStream

Using the right tools will make or break your digital PR campaign, and our digital PR agency is using the powerful suite of tools provided by BuzzStream to revolutionize and constantly experiment with our approach to outreach, digital PR, and link building more generally. In this case study, we explore Read more
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Case Study: Linking Strategies for Page Authority Growth Featuring Inseev x Truliant FCU

The situation Truliant brought on Inseev Interactive as their link building provider in October, 2020. They came to Inseev with a goal of building links to their auto loans, mortgage loans, and checking pages. They also wanted to focus on two of their Learn hub pages. The target hub pages Read more
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How G2 Crowd Uses Award Campaigns to Get Backlinks in a Competitive Environment

In September 2017, we identified a problem. Despite being a high-growth company for nearly five years, our website traffic (overall and organic) at G2 Crowd had become stagnant, even dropping, and new content wasn’t helping our cause. We couldn’t beat certain brands – particularly, our important Read more

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3 Types of Content That Earned Prime Publishing Their Best Links in 2017 (and 2018)

My team admittedly has a distinct advantage when it comes to link building and making connections. Our company has worked with bloggers in our niches (cooking and crafting) for years, making it easy for us to reach out often for a shout out or small promotion from our trusted blogger network. Surprisingly Read more

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How Two Startups Streamlined Their Organizations and Outreach to Drive More Links

Since starting our companies, Exercise.com and CarInsuranceComparison.com, my team and I have always practiced a slow and steady approach as we build our way into excellence.

From my experience, when you first start a company, focusing on the core competencies and building systems and features are Read more

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How Siege Media Uses BuzzStream to Leverage Cross-Client Relationships

Here at Siege Media, link building is one of our main strategies for helping clients gain traffic not only to specific content, but to their website as a whole.

Google has written and tweeted about the importance of generating inbound links to your website. It helps drive referral traffic to your Read more

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How Taylor & Hart Segmented Their Outreach to Increase Social Engagement, Replies, and Links

When I first started using BuzzStream for Taylor & Hart’s internal outreach 6 months ago, I was completely unfamiliar with its functionalities and, needless to say, too proud to admit that an online platform could outdo my personal efforts in PR.

Coming from a country where endless phone calls Read more

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5 Ways One Startup Is Using BuzzStream to Maximize Their Potential

Nothing comes easy for a new company, especially social outreach. From networking in person to cold emailing to just getting someone to open a LinkedIn message, the growing pains for gaining visibility and developing a brand are very real.

A few months ago I became the Head of Partner Marketing for Read more

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