Kelsey Libert
Kelsey Libert is a Marketing VP and partner at Fractl, a creative digital agency specializing in high-quality content creation and placement. Kelsey’s industry research has been seen on the Harvard Business Review, Inc, The Next Web, Fast Company, Contently, HubSpot, Marketing Land, and Buffer. You can connect with Kelsey at kelsey@frac.tl.
Update: We published an updated subject line study in 2025.
In a survey of 500 top-tier publishers, Fractl discovered that 81% of editors prefer email pitches over other channels like social media, contact forms, and phone calls. We also found that 85% of editors open pitches based on your subject Read more
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