Kayla Tarantino
Kayla works for Vertical Measures, a digital marketing agency in Phoenix, Arizona. At VM she oversees the link development team and helps to provide influencer marketing and content amplification insights to clients. In her free-time you might catch her crafting, horseback riding, or seeking out new local restaurants and breweries.
When most people think about what influencer marketing includes they tend to think of B2C tactics: “product reviews,” “endorsements,” “sponsored social posts” and other paid promotion approaches. While, those are all tactics in the influencer marketing suite, influencer marketing doesn’t Read more
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